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SEARCH ADS Services

GOOGLE ADS

We build and manage high-performing Google Search campaigns tailored to your business goals. From branded keywords to high-intent search terms, we ensure your message shows up at the right time, in front of the right people — without wasting your budget.

GOOGLE SHOPPING

Whether you're an eCommerce powerhouse or just scaling up, we structure and optimise your product feeds to maximise visibility and ROAS. We work with tools like FeedOps, DataFeedWatch and Google Merchant Centre to ensure your feed is clean, enriched and up-to-date—every single day.

GOOGLE REMARKETING

We bring back the browsers who didn’t buy—yet. With strategic remarketing campaigns across Search, Shopping and Display, we re-engage warm audiences and move them further down the funnel.

 

GOOGLE DISPLAY

Not every customer starts with a search. Our Display campaigns help you build awareness, generate interest, and stay top of mind—across millions of websites, apps, and YouTube placements.

MICROSOFT ADS

We don’t put all your eggs in one search engine. With Microsoft Ads, we tap into an often-overlooked, high-converting audience, especially valuable in industries where CPCs are climbing.

HOW WE HELP OUR CLIENTS SUCCEED.

At WebSavvy, we’re not just here to run your ads — we’re here to drive meaningful results. Whether you’re looking to boost brand visibility, increase conversions, or scale your store across new markets, our paid search team is laser-focused on helping your business grow.

With 14+ years of hands-on experience and a team of Google & Microsoft Ads specialists, we bring the perfect blend of strategy, creativity, and data-led optimisation.

We don’t just launch campaigns — we engineer them. Your ads are constantly learning, adapting, and improving through a mix of automation, creative iteration, and audience intelligence.

Growth without visibility is just noise. We build every campaign on a foundation of tracking, attribution, and feedback loops so you can see what’s working, why it’s working, and where to double down.

Our e-commerce business has been a Google Ads client of Casey Gill from WebSavvy for over two years. Throughout this time, we have been extremely happy with the high level of continued performance and return with our Google Ads. Thanks to Casey’s expertise and consistent attention.

Jared Davis / Profile Products

Great company to deal with. Have done some great work with our social media marketing with terrific results. Keep you in the loop constantly, and are very aware of our needs & budgets. Account managers and customer service staff are easy-going and are a pleasure to deal with. Highly recommend!

Peter Saward / AFL Footy Shop

I highly recommend Web Savvy to any business seeking a comprehensive and results-driven digital marketing solution. Their innovative approach and commitment to excellence make them a valuable partner in achieving and exceeding marketing objectives.

Samantha Heinceslater / Aura Home

The Best customers says about WebSavvy

DISCOVER THE POTENTIAL
OF SEARCH ADS.

Search ads are paid placements that appear at the top of search engine results pages (like Google) when users search for specific keywords. Unlike traditional manual ad buying, programmatic technology enables advertisers to bid in real time, targeting the most relevant audiences using data and automation.

There are several types of search ads, including:

  • Text Ads – Standard ads shown at the top or bottom of search results

  • Shopping Ads – Product listings with images, price, and retailer info

  • Responsive Search Ads – Automatically adjust headlines and descriptions based on user behaviour

  • Call-Only Ads – Designed to drive direct phone calls

Both!

  • For eCommerce, Search Ads drive high-intent traffic to product pages and boost sales with Shopping campaigns.

  • For lead generation, they help capture interest via form submissions, phone calls, or bookings.
    With the right strategy, Search Ads can be tailored to suit any business model.

Success is measured through key performance metrics like:

  • Click-Through Rate (CTR)

  • Cost Per Click (CPC)

  • Conversion Rate (CVR)

  • Return on Ad Spend (ROAS)

  • Impression Share
    Tracking these over time helps identify what’s working and where to optimise for better results.