blog posts
Top 5 GA4 Migration FAQs Answered
Google is retiring Universal Analytics (UA) on the 1st July 2023, and it’s essential for businesses to understand the implications of this change. In this blog post, we’ll address our top 5 common questions and concerns regarding the retirement of UA...
Top 10 Benefits of Google Analytics 4 (GA4) That Make It Worth the Switch
By now you will be aware that after July 1, your current Universal Analytics account will stop collecting new data, with the introduction of the newer and better version - Google Analytics 4.
Are you ready for the change coming to your Analytics?
As of July 1, 2023, all ‘Universal’ Analytics (aka Google Analytics) properties will stop collecting data.Your data. Which means unless you’re ready for this change, you won’t be collecting any data about your store or website from July 1 onwards. It’s...
Use Cases for the ‘performance max script & spreadsheet’
In part 1 of this blog series we laid out why we created the ‘pmax script’, why we gave it for free to the community & how you can get your copy up & running. Assuming you’ve done that, you’ll now...
